By Carolyn Mayo,
General Manager, EVP
Healthcare Transparency & Trust
“A Forum with Houston’s Foremost Health Leaders”
Earlier this year at the World Economic Forum in Davos,
Edelman unveiled findings from the 12th annual Edelman Trust Barometer. Pairing data from the 2011 Edelman Health
Barometer, we now know that health is a powerful trust driver and transparency
is one of the keys. Nearly 8 in 10
people trust a company more if it is effectively engaging in the health of the
public in an open and authentic way.
Edelman will be examining the intersection of trust and
transparency on April 25 with a forum of Houston’s foremost health leaders.
Leading the discussion will be Nancy
Turett, Edelman’s Global Health Chair.
She’ll be joined by a panel of Houston healthcare experts, including: Jim Langabeer, CEO of Greater Houston
Healthconnect; Dr. Stephen Linder,
Associate Professor at University of Texas School of Public Health, McGovern
Center for Humanities and Ethics; Dr.
Atul Varadhachary, President, U.S. Operations of Reliance Life
Sciences.
Transparency and trust leaves no one untouched – this
session will apply to a myriad of health care sectors including: access,
policy, providers, public health, research, and technology. Join us for a
lively presentation and panel discussion on health-related opinions and
behaviors to better understand what creates or eliminates transparency and
trust in health care. RSVP by April 19
to Crystal.Rivera@edelman.com or 713-970-2101.
Event Details:
Wednesday, April 25
7:30 - 9:00 a.m.
Registration, 7:30 a.m.
Breakfast and Presentation, 7:45 a.m.
Hotel ZaZa
5701 Main Street
Houston, TX 77005
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